VAMFF Launch Runway
Virgin Australia Melbourne Fashion Festival launched it’s new partnership with Virgin Australia at Channel 9′s Studio 1 in Docklands last night. I photographed the VIP event for Style Melbourne
Showcasing the VAMFF 2014 TVC campaign – See. Feel. React and culminating with a fashion parade featuring 10 models capturing the spirit of each of the 10 premium runways and their corresponding trends for 2014, including: Romantic, Minimal, Punk, Retro, World Traveler, Colour, Volume and Tailoring.
View more photos on my Flickr page.
VAMFF – Bridal / Romantic Look
Jessica Gomes – LMFF 2013
L’Oreal Melbourne Fashion Festival, the world’s leading consumer fashion event took over Docklands last week. I covered LMFF for the 4th consecutive year, shooting a mammoth 10 runway shows for two publications; Life Music Media & Style Melbourne.
View LMFF 2013 highlights or view Full Galleries below:
- Spirit of the Black Dress – Opening Gala
- David Jones Runway – Opening Runway
Ft. Mary Katrantzou, Ellery, Romance Was Born, Collette Dinnigan & more.
- Runway 2 – Instyle
Ft. Bianca Spender, Camilla, Kate Sylvester, Leona Edmiston, Lisa Ho & Morrison.
- Runway 4 – Madison
Ft. Alannah Hill, Aurelio Costarella, Flannel, Hardwick, Jayson Brunsdon, Kirrily Johnston & Megan Park.
- Runway 5 – Harpers Bazaar
Ft. Arthur Galan AG, Bassike, Christopher Esber, Easton Pearson, Ellery, Karla Špectić & sass & bide.
- Runway 6 – Cosmopolitan
Ft. búl, cylk, Lucette, Rodeo Show, Saveus & Watson x Watson.
- Runway 7 – Frankie
Ft. Gorman, Jolet, Karen Walker, Kuwaii, Leonard St, Limedrop & Secret South.
- Sportsgirl Graduate Runway
Ft. Bernadette Francis, Cesar Chehade, Courtney Holm, Hayley Elsaesser, Jack Hancock, Kara Liu, Karen Yang, Koren Wheatley, Kathleen Choo, Monique White, Natasha Fagg & Nixi Killick.
- Red Carpet Runway – Harper’s Bazaar Brides
Ft. Akira Isogawa, Aurelio Costarella, Collette Dinnigan, Gwendolynne, Rachel Gilbert & Toni Maticevski.
- Independent Runway
Ft. Garth Cook, Livia Arena, From Britten, ksubi, Pageant, STRATEAS.CARLUCCI, One Fell Swoop, Tettmann.Doust, Trois & Zhivago.
- Chapel St Street Style Photoshoot
Ft. Alannah Hill, Autonomy, Bardot, cylk, Dansk, Leona Edmiston, Fool Clothing & Promise.
Emily Purcell wears Dansk
To celebrate L’Oréal Melbourne Fashion Festival 2013, I collaborated with the multitude of talent around Chapel St Precinct for this street style photoshoot.
Models and retailers came together to showcase the diverse range of boutiques around the uber-cool Chapel St area. Our photoshoot took place on Greville St, turning the street into a runway-cum-street party.
Labels featured: Alannah Hill, Autonomy, Bardot, cylk, Dansk, Leona Edmiston, Fool Clothing and Promise. View the full gallery in my Portfolio and on Facebook.
Spirit of the Black Dress – LMFF Opening Gala
The Spirit of the Black Dress marks the beginning of L’Oreal Melbourne Fashion Festival. The opening gala featured an exhibition of the 10 winning black dresses featured in an editorial photoshoot and a runway show at the Melbourne Convention & Exhibition Centre.
You can view the full gallery on Style Melbourne. Check out more photos from LMFF in my portfolio.
LMFF 2012 – Samantha Harris
Once again, I’m capturing the L’Oreal Melbourne Fashion Festival runway action from Central Pier, Docklands. Don’t forget to follow me on Facebook
for regular updates throughout LMFF as well.
LMFF 2012 galleries:
- LMFF Opening Event – Presented By: David Jones. Style Melbourne & Life Music Media.
Featuring: Collette Dinnigan, Alex Perry, Dion Lee, Romance Was Born, Megan Park, Thurley, Jack London, Lover, camilla and marc, Alannah Hill, Josh Goot, Project D and more.
- LMFF Opening Party – Style Spotting for Style Melbourne
Featuring: Dita Von Teese, Tina Arena, Megan Gale and more.
- Independent Runway – Presented By: Yen. Life Music Media
Featuring: Extinct, Francis Leon, Garth Cook, Jolet, ksubi, Livia Arena, Lui Hon, One Fell Swoop, Something Else and Song for the Mute.
- LMFF Runway 5 – Presented By: Cosmopolitan. Style Melbourne
Featuring: Joveeba, Rodeo Show, Shona Joy, Talulah, Wayne Cooper and White Suede.
- Graduate Runway – Presented By: Sportsgirl. Style Melbourne.
Check out my Flickr gallery for highlights from LMFF 2012.
L'Oreal Melbourne Fashion Festival 2011
With the leaves turning and temperature chilling, which means it must be time for fashion week! I was there covering all the action from the runways for LifeMusicMedia
Check out the galleries:
Runway 5 – Presented By: Harper’s BAZAAR. Aurelio Costarella, Collette Dinnigan, Dion Lee, Jayson Brunsdon, Scanlan & Theodore, Toni Maticevski, Willow.
Runway 6 – Presented By: Frankie Magazine. Alice McCall, Alpha60, Dhini, Gorman, Karen Walker, Kate Sylvester, Limedrop.
Offsite Runway 2 – Presented By: Yen magazine. Above, Trimapee, Extinct, House of Baulch, Kuwaii.
Simply Madonna Exhibition at Chadstone Shopping Centre
Simply Madonna – an exhibition of Madonna’s most iconic fashion pieces was on display for the first time in Melbourne at Chadstone Shopping Centre. Straight from London in time for L’Oreal Melbourne Fashion Festival; outfits on display included the Marilyn Monroe-inspired pink dress and fur stole from the Material Girl video (1984), the iconic Jean-Paul Gaultier designed conical bra from the Blonde Ambition Tour (1991) and the white ghetto outfit and cowboy hat from the Music video clip (2000).
View the full gallery on Flickr.
Madonna – Music video